Senior Manager, Corporate Social Media
Insmed
This listing was originally posted on Insmed's careers page. Formulate is an equal opportunity job aggregator and is not involved in the hiring process. Where salary information is estimated, it is derived from BLS industry benchmarks and may differ from actual compensation.
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Upgrade to Pro — $25/moAt Insmed, every moment and every patient counts — and so does every person who joins in. As a global biopharmaceutical company dedicated to transforming the lives of patients with serious and rare diseases, you’ll be part of a community that prioritizes the human experience, celebrates curiosity, and values every person’s contributions to meaningful progress. That commitment has earned us recognition as Science magazine’s No. 1 Top Employer for five consecutive years, certification as a Great Place to Work® in the U.S., and a place on The Sunday Times Best Places to Work list in the UK.
For patients, for each other, and for the future of science, we’re in. Are you?
About the Role:
We’re looking for a Senior Manager, Corporate Social Media on the Corporate Communications & Responsibility team to help us expand what's possible for patients with serious diseases. Reporting to the Director, Corporate Brand & Digital Communications, you'll lead our corporate social media strategy and execution, managing agency partnerships to drive brand awareness and engagement across LinkedIn, Instagram, X/Twitter, and YouTube while ensuring all content meets pharma industry compliance standards. Your role will be critical in implementing social media governance policies enterprise-wide and managing the Medical, Legal, Compliance, and Regulatory approval processes that ensure our content meets industry requirements.What You'll Do:
In this role, you'll have the opportunity to shape Insmed’s digital presence and thought leadership across social media platforms while ensuring compliance with pharmaceutical industry regulations.
You'll also:
Develop and execute comprehensive social media strategies across corporate channels (LinkedIn, Instagram, X/Twitter, YouTube)
Manage social media agency relationships and oversee campaign performance, budget allocation, and strategic direction
Partner with Associate Director, Corporate Communications on content strategy for key executives on LinkedIn
Lead paid social media initiatives across LinkedIn and Meta platforms to drive brand awareness, engagement, and website traffic
Implement and monitor social media governance policies and procedures enterprise-wide
Coordinate content approval processes with Medical, Legal, Compliance, and Regulatory teams
Define and execute YouTube channel strategy
Support internal communications initiatives and employee advocacy efforts
Who You Are:
You have a minimum Bachelor’s degree along with 7+ years of experience in social media strategy and management within the pharmaceutical and healthcare industry, or a combination of education, training, and experience.
You are or you have:
Deep understanding of pharmaceutical industry regulations and compliance requirements for social media content
Proven experience managing social media agencies and overseeing multi-platform strategies
Expertise in paid social media campaigns, particularly on LinkedIn and Meta platforms
Strong knowledge of content approval processes in regulated industries
Experience advising executives on social media strategy and personal branding
Analytical mindset with ability to challenge agency recommendations and optimize campaign performance
Proficiency with social media management tools and analytics platforms
Proven experience establishing KPIs and delivering performance reporting for social media campaigns
Experience working collaboratively across multiple departments and stakeholder groups
Proficiency with AI-powered social media management platforms and analytics tools, with demonstrated ability to integrate new AI technologies into existing workflows while maintaining regulatory compliance
Where You’ll Work
This is a hybrid role based out of our Bridgewater, NJ office. You’ll have the option to work remotely most of the time, with in-person collaboration when it matters most.
#LI-SK1
#LI-SK - Hybrid
Pay Range:
$124,000.00-161,000.00 AnnualLife at Insmed
At Insmed, you’ll find a culture as human as our mission—intentionally designed for the people behind it. You deserve a workplace that reflects the same care you bring to your work each day, with support for how you work, how you grow, and how you show up for patients, your team, and yourself.
Highlights of our U.S. offerings include:
Comprehensive medical, dental, and vision coverage and mental health support, annual wellbeing reimbursement, and access to our Employee Assistance Program (EAP)
Generous paid time off policies, fertility and family-forming benefits, caregiver support, and flexible work schedules with purposeful in-person collaboration
401(k) plan with a competitive company match, annual equity awards, and participation in our Employee Stock Purchase Plan (ESPP), and company-paid life and disability insurance
Company Learning Institute providing access to LinkedIn Learning, skill building workshops, leadership programs, mentorship connections, and networking opportunities
Employee resource groups, service and recognition programs, and meaningful opportunities to connect, volunteer, and give back
Eligibility for specific programs may vary and is subject to the terms and conditions of each plan.
Current Insmed Employees: Please apply via the Jobs Hub in Workday.
Insmed Incorporated is an Equal Opportunity employer. We do not discriminate in hiring on the basis of physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Unsolicited resumes from agencies should not be forwarded to Insmed. Insmed will not be responsible for any fees arising from the use of resumes through this source. Insmed will only pay a fee to agencies if a formal agreement between Insmed and the agency has been established. The Human Resources department is responsible for all recruitment activities; please contact us directly to be considered for a formal agreement.
Insmed is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, please contact us by email at TotalRewards@insmed.com and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.
Applications are accepted for 5 calendar days from the date posted or until the position is filled.
For New York City Residents:
To assist in identifying candidates with qualifications matching those required and/or preferred for this role, Insmed uses an Automated Employment Decision Tool (“AEDT”) that employs artificial intelligence to analyze and score information provided in resumes and application materials including, but not limited to, skills, work experience, education, and job-related qualifications. The AEDT does not make final hiring decisions and all final hiring decisions are subject to human oversight and/or review.
If you are an applicant for this role and a New York City resident, you have the right to request:
A reasonable accommodation, if one is available under applicable law, by emailing TotalRewards@insmed.com; and/or
An alternative selection process by emailing Privacy@insmed.com.
Information about the type of data collected, the source of that data, and data retention practices related to the AEDT by emailing us at Privacy@insmed.com.
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