Description
ABOUT MINERVA
Minerva builds AI for marketing leaders. Our platform lets marketers focus on telling the story of their brand while AI agents handle the operationally intensive work: data management, analytics, campaign generation, measurement and reporting.
Everything is built on Minerva's proprietary consumer graph: an identity and attribute layer covering 270M+ U.S. consumers across 2,000+ through-time attributes. On top of it sit two agentic systems built in partnership with OpenAI: an Agentic Data Engineer that unifies and standardizes a brand's first-party data in hours, and an Agentic Data Scientist that trains robust targeting models at scale. Together, our data and platform improve the quality of a brand's first-party data, lift campaign performance and give marketing teams their time back.
We work with leading consumer brands across categories, including the NBA, Capital One, Hard Rock Stadium Group / Miami Dolphins, Wander and Trust & Will. We've raised $20M from The General Partnership, 8VC, Lingotto, NBA Investments, Topology Ventures, Future Positive, Background Capital and many others. Our team brings together operators and investors from Citadel, Dentsu, Bridgewater, Meta Superintelligence and Lazard, alongside researchers from Berkeley, MIT, Stanford and Cambridge.
GTM AT MINERVA
- Inbound pipeline driven by platform demos, API trial sign-ups and word of mouth from data-forward GTM teams
- Core buyers are commercial leaders at consumer brands: CMOs, CROs and Heads of Sales, plus product leaders embedding our intelligence through the Headless API
- Deal cycles are typically 2–4 weeks; platform subscription plus usage-based pricing with strong expansion potential
- Significant upsell opportunity: customers start with one workflow (paid media optimization, direct mail or lead triage) and expand across the full platform
- We win on outcomes (higher ROAS, faster time-to-value, better campaign performance) backed by the match rate and depth of our consumer graph
THE ROLE
You'll be one of Minerva's first dedicated AEs, owning our inbound pipeline and working directly with the founders to close customers. This is a high-autonomy, high-impact role at an early stage company where your output directly shapes revenue and our understanding of the market.
WHAT YOU'LL DO
- Own the full sales cycle from inbound demo to closed deal
- Run discovery calls that uncover the prospect's data stack, use cases and key success metrics
- Deliver compelling demos of Minerva's agentic platform, from the marketer-facing workflows (data unification, campaign creation, measurement) to the Headless API for product teams
- Work cross-functionally with engineering and data to handle custom scoping, match rate tests and POC requests
- Maintain accurate pipeline in CRM and provide forecasting to founders
- Feed market signal back to the product and data team: your customers will define our roadmap
WHAT YOU HAVE
- 5+ years of SaaS/AI sales experience, ideally at a data, API or AI-native company
- Experience closing ACVs of $50K–$250K
- Track record of quota attainment (President's Club, Top 10%, etc.)
- Comfort selling to a mix of commercial buyers (CMOs, Heads of Growth) and technical buyers (engineers, data scientists)
- Located in or willing to relocate to New York City
NICE TO HAVES
- Background selling data, API or martech products into GTM teams at consumer brands
- Familiarity with martech, adtech, consumer data or identity
- Familiar with product-led growth motions, using free API trials or credits as a primary pipeline channel
- Experience in a GTM team of fewer than 10 people
- Have sold into Marketing, Growth or RevOps teams at B2C or B2B2C companies
COMPENSATION
$200K–$400K OTE (50/50 base/variable), uncapped commission. Equity. Medical, dental and vision.
Apply: hiring@minerva.io | Subject: Sales Candidate