RF eCom MD
Pierre Fabre
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Upgrade to Pro — $25/moPierre Fabre is a French Pharmaceutical and Dermocosmetic company.
Our group has 60 years of history and we started a business in Korea from 2013.
Now 4 brand (Rene Furterer, Avene, Klorane and Ducray) proudcts are sold in different channels in Korea.
*Define, deploy and manage digital marketing campaigns with our online retailers
* Define and manage the investment budget necessary for the animation of its customers throughout the year
* Define the etrade marketing plan for your brands for the year in coordination with the KAM within the team but also with the French marketing teams to guarantee multi-channel harmonization
* Manage acquisition campaigns for our brands on the channel (collaborative ads, google shopping, SEA, etc.)
* Ensure the deployment of campaigns with eretailers (respect of dates, stock check, campaign content, up-to-date product sheets) by coordinating with the work-study trainee in the team in charge of content.
*Monitor the effectiveness of its actions (dashboards) and ensure reporting
* Keep a watch on competitors' practices, new means of online promotion and the price level charged.
* Performance management
* Analyze the digital performance and sell out of your campaigns using the tools available to develop the etrade plan in a "test & learn" approach
* Follow the turnover of your brands and be a force of proposal to guarantee the achievement of your objectives given by the Management
*Follow the evolution of the market share of your brands on the channel and put in place the necessary actions to achieve the objectives of market representativeness
We are convinced that diversity is a source of fulfillment, social balance and complementarity for our employees, which is why our offers are open to all, without restriction.
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BIOTECHNOLOGY
Oncology, derm / cosmetics
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