BETADINE (povidone-iodine) by Alcon is clinical pharmacology: a placebo-controlled study in 38 normal volunteers yielded data for 36 subjects who showed a mean log10 reduction of 3. Approved for surgical site infection, acute otitis externa. First approved in 1986.
Drug data last refreshed 20h ago · AI intelligence enriched 2w ago
BETADINE (povidone-iodine) is a broad-spectrum antiseptic solution administered topically to the eye for surgical site preparation and treatment of bacterial and fungal ocular infections. It works through a direct microbicidal mechanism, reducing aerobic bacterial counts by ~3 log10 units within 10 minutes of application. The drug is indicated for surgical site infection prevention, acute otitis externa, keratitis, corneal ulcers, and prosthetic joint infections.
As LOE approaches with minimal recent spending ($1K in 2023) and only 41 Part D claims, the brand team is likely in maintenance mode with limited growth investment and potential for staffing reductions.
CLINICAL PHARMACOLOGY: A placebo-controlled study in 38 normal volunteers yielded data for 36 subjects who showed a mean log10 reduction of 3.05 log10 units in total aerobes at 10 minutes following prepping the skin with BETADINE* 5% Sterile Ophthalmic Prep Solution compared with reduction of 1.58…
Antiseptic
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The information on this page is for informational purposes only and should not be used as a substitute for professional medical advice. Drug information is sourced from FDA, DailyMed, and other government databases. Adverse event data from FAERS does not establish causation. Always consult a healthcare professional for medical decisions.
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Treatment of Adenoviral Conjunctivitis With SHP640 Compared to Povidone-iodine (PVP-I) and Placebo
Betadine Irrigation in Cesarean Section
Prevention of Surgical Site Infections: Effectiveness of Nasal Povidone-Iodine and Nasal Mupirocin
Povidone-iodine Antisepsis for Strabismus Surgery
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Upgrade to Pro — $25/moWorking on BETADINE offers limited long-term career growth given its LOE trajectory and minimal current market investment; roles are primarily defensive, focused on managed care negotiations, formulary maintenance, and cost-containment strategies. Career mobility post-BETADINE will depend on demonstrating success in declining-market management and stakeholder relationship building rather than growth execution.