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Vice President, Marketing

MicroTransponder·
Minneapolis, MN; Newport Beach, CA
1w ago
Full-timeExecutiveCommercialNeurology
Market Rate — Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products
25th
$63K
Median
$100K
75th
$151K

BLS 2024 data (national)

Description

<meta><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><b><strong style="font-size:11pt;white-space:pre-wrap;">About the role</strong></b></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;"><span style="font-size:11pt;white-space:pre-wrap;">The Vice President of Marketing will lead the development and execution of the company’s global marketing strategy, product portfolio positioning, and commercialization programs for Mobia technologies, including the Vivistim System. This role is responsible for driving upstream and downstream marketing, shaping the company’s product and clinical portfolio strategy, and translating deep market and customer insights into scalable commercial and innovation strategies.</span></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;"><span style="font-size:11pt;white-space:pre-wrap;">This executive leader will play a critical role in shaping the future of stroke care across the full continuum—from acute intervention through long-term recovery—by identifying unmet clinical needs, capturing market and user insights, and guiding product and commercialization strategies that drive therapy adoption and clinical impact.</span></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;"><span style="font-size:11pt;white-space:pre-wrap;">The Vice President of Marketing will collaborate closely with the CEO, VP of Strategy &amp; Growth, Product Development, Clinical Affairs, and Commercial leadership teams. This role requires hands-on leadership to align innovation, clinical evidence generation, and commercialization efforts while ensuring successful product launches and sustained market growth.</span></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:left;"><br></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><b><strong style="font-size:11pt;white-space:pre-wrap;">What you'll do</strong></b></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><span style="font-size:11pt;white-space:pre-wrap;">Strategic Portfolio &amp; Clinical Planning</span></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Define and maintain the integrated product and clinical research roadmap, aligning market trends, AI-driven insights, and evolving stroke care models.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Lead upstream marketing initiatives that identify unmet clinical needs and translate them into product requirements and innovation opportunities.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Collaborate with Product Development on concept development and product requirement definitions, and with Medical Affairs on clinical trial design and publication strategies.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Contribute to long-range strategic planning, including analysis of target markets, key product claims, and future product opportunities necessary to drive sustained business growth.</span></li></ul><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><span style="font-size:11pt;white-space:pre-wrap;">Product Marketing &amp; Commercialization</span></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Lead upstream and downstream marketing strategies for healthcare professionals, health systems, and patients.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Drive successful product launches, including defining launch goals, developing branding and messaging strategies, and aligning cross-functional teams to deliver on commercialization objectives.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Develop and execute comprehensive marketing programs to support the adoption and growth of Mobia products.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Partner with Commercial Marketing and Sales leadership to develop training programs, tools, and messaging frameworks that enable the sales team to effectively communicate product value.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Develop value-based messaging frameworks tailored to economic and clinical decision-makers within hospital systems.</span></li></ul><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><span style="font-size:11pt;white-space:pre-wrap;">Market Research &amp; Customer Insight</span></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Own primary market research initiatives, including segmentation, unmet need discovery, advisory boards, and patient-centered focus groups.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Conduct qualitative and quantitative research to understand the complete patient journey across clinical and at-home settings.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Leverage real-world feedback, behavioral analytics, and customer insights to inform product strategy, marketing initiatives, and therapy adoption programs.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Work directly with physicians, clinical thought leaders, and healthcare providers to identify evolving clinical needs and opportunities for innovation.</span></li></ul><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><span style="font-size:11pt;white-space:pre-wrap;">Patient Pathway Innovation &amp; Clinical Program Support</span></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Lead the development of the patient journey roadmap, incorporating digital technologies and data-driven insights to optimize care continuity across in-clinic, at-home, and digital touchpoints.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Investigate and establish protocols to identify and support key stakeholders in the home environment, including caregivers, aides, and remote clinicians.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Design and implement therapy engagement and follow-up programs to support long-term patient outcomes and therapy adherence.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Support the evolution of patient activation and onboarding programs that enable scalable therapy adoption.</span></li></ul><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><span style="font-size:11pt;white-space:pre-wrap;">Digital Marketing &amp; Communications</span></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Develop and oversee digital communication strategies targeting healthcare professionals, patients, and caregivers.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Ensure consistent brand positioning and messaging across all digital channels, marketing campaigns, and educational initiatives.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Lead the development of integrated marketing campaigns designed to increase awareness, adoption, and engagement with Mobia technologies.</span></li></ul><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><span style="font-size:11pt;white-space:pre-wrap;">Cross-Functional Leadership</span></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Serve as a key liaison across Clinical, Commercial, R&amp;D, and Operations teams to ensure cohesive execution of marketing and business initiatives.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Lead and develop the marketing organization, fostering a culture of collaboration, accountability, and innovation.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Oversee the planning and delivery of sales training programs and commercial enablement initiatives.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Implement operational frameworks and programs that maximize sales productivity and therapy adoption.</span></li></ul><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><span style="font-size:11pt;white-space:pre-wrap;">External Engagement &amp; Thought Leadership</span></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Develop and manage relationships with key opinion leaders (KOLs), clinical partners, and strategic advisors.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Lead advisory boards, strategic partnerships, and thought-leadership initiatives that advance awareness and adoption of Mobia technologies.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Contribute to long-range strategic planning focused on the evolution of stroke care models and scalable commercialization strategies.</span></li></ul><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><b><strong style="font-size:11pt;white-space:pre-wrap;">Qualifications</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;margin:8px 0px;line-height:1.6;padding:0px 0px 0px 32px;list-style-type:disc;"><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Bachelor’s degree required in Business, Life Sciences, Healthcare Administration, or a related field</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Advanced degree in business, healthcare, or biomedical field preferred</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">12+ years of leadership experience across clinical innovation, product strategy, marketing, or commercial operations within the medtech or healthcare industry.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Deep understanding of upstream and downstream marketing within the medical device or healthcare industry, including product lifecycle management, market development, therapy adoption strategies, and commercialization planning.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Strong knowledge of healthcare delivery systems, hospital purchasing dynamics, reimbursement considerations, and value-based healthcare models.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Ability to develop messaging that resonates with clinical, economic, and administrative stakeholders within health systems.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Ability to interpret clinical data, understand medical research, and translate clinical evidence into compelling marketing narratives that support therapy adoption and physician engagement.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Expertise in qualitative and quantitative market research methods, including segmentation, unmet need analysis, advisory boards, and physician and patient insight development.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Ability to translate clinical and market insights into actionable product requirements, innovation strategies, and scalable product portfolio plans.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Proven capability to lead successful product launches, develop go-to-market strategies, and align cross-functional teams to deliver commercial objectives.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Understanding of digital health engagement strategies, patient journey mapping, and modern marketing technologies used to drive therapy awareness and adoption.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Strong ability to influence and collaborate across R&amp;D, clinical affairs, commercial operations, regulatory, and executive leadership teams to drive cohesive strategy and execution.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Demonstrated success building, mentoring, and leading high-performing marketing teams while fostering a culture of accountability, innovation, and collaboration.</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:11pt;white-space:pre-wrap;">Exceptional written and verbal communication skills with the ability to clearly present complex clinical, technical, and commercial concepts to diverse audiences including physicians, executives, investors, and board members.</span></li></ul><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><br></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><b><strong style="font-size:11pt;white-space:pre-wrap;">Equal Opportunity Employer</strong></b></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><span style="font-size:11pt;white-space:pre-wrap;">Mobia Medical, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.</span></p><h2 style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;line-height:1.6;font-size:11pt;font-weight:600;letter-spacing:0.5px;margin-top:18px;margin-bottom:4px;text-align:start;padding-left:0px;"><span style="font-size:11pt;white-space:pre-wrap;">Benefits</span></h2><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><span style="font-size:11pt;white-space:pre-wrap;">Mobia provides a comprehensive benefits program to employees.&nbsp; It includes medical, dental and vision plans along with an FSA.&nbsp; Employees may participate in the company 401(k) plan with company matching.&nbsp; The company offers an unlimited Paid Time Off (PTO) program and approximately 18 paid company holidays per year.</span></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><span style="color:rgb(255,255,255);font-size:11pt;white-space:pre-wrap;">Apply now</span></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><br></p> <meta><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:8pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;"><b><strong style="font-size:15pt;white-space:pre-wrap;">About Mobia</strong></b></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><span style="white-space:pre-wrap;">Mobia Medical, Inc. is dedicated to transforming the lives of stroke survivors through its innovative neurostimulation technology. The company's flagship product, the FDA-approved Vivistim® Paired VNS™ System, enhances stroke rehabilitation by pairing vagus nerve stimulation (VNS) with physical and occupational therapy. This approach leverages the brain's neuroplasticity to improve upper limb function, offering new hope to those with chronic arm and hand impairments following an ischemic stroke.</span></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><br></p><p style="font-family:&quot;Basel Grotesk&quot;,Arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px 0px;padding:0px;text-align:start;"><span style="white-space:pre-wrap;">By integrating this therapy into rehabilitation programs, Mobia aims to help stroke survivors regain independence in daily activities and enhance their quality of life. The company's commitment to advancing stroke recovery is evident in its ongoing research and collaboration with healthcare providers to make this therapy accessible to more patients.</span></p>
MicroTransponder

MicroTransponder

BIOTECHNOLOGY

Nerve Stimulation Device for Stroke

LocationTX - Austin
Open Jobs15
NeurologyCardiovascular
View Company Profile

Pipeline

Active VNSN/A
Paired Vagus Nerve StimulationN/A
Vivistim SystemN/A
VNS TreatmentN/A
Vagus Nerve StimulationN/A