Technical product marketing manager

About Vitestro

Founded in 2017 in Utrecht, Vitestro is pioneering the future of blood collection with the Aletta® Autonomous Robotic Phlebotomy Device™ (ARPD™). This groundbreaking medical device combines advanced multi-modal imaging (near-infrared, ultrasound, and Doppler ultrasound) with robotics and AI to perform the entire diagnostic blood draw procedure autonomously.

By addressing critical healthcare staffing shortages and improving patient experience, Vitestro is transforming one of the most common and essential medical procedures. With more than 130 team members and growing rapidly, we are scaling our impact. As we placed our first devices with customers, we are now expanding our team to ensure successful implementation and long-term reliability.

At Vitestro, we are committed to continuous innovation and improvement.

Your role

As Technical Product Marketing Manager for the Aletta® Autonomous Robotic Phlebotomy Device® (ARPD®) you translate technical and clinical knowledge into accurate, substantiated product information that the organisation can rely on. You ensure product information is consistent, current, and correct across audiences and markets by consolidating input from Product Management, Clinical, Engineering, and QA/RA. Our Marketing team turns your content into the final designed materials, also considering value propositions and messaging.

First months at Vitestro

In your first months, you lay the content foundation for Aletta’s commercial launch. You get to know the product, the clinical and technical evidence, and the regulatory boundaries. You create the product specifications, quick guides, release documentation, and IFU-related content, thereby laying the foundation for commercial launch. You ensure the product claims are substantiated by clinical and technical evidence. You  provide content for product training and sales enablement. You build the product evidence roadmap required to effectively market the device.

This is what success looks like

After 12 months, you ensure a single source of technical product truth for the Commercial team and helped to generate and organize the available evidence supporting product claims. You have designed a clear strategy to ensure the product information is updated with every release and the right evidence is generated. With your input the Commercial team can successfully commercialize Aletta using accurate product information aligned with regulatory requirements.