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A Day in the Life

At Medtronic, we are committed to transforming healthcare through innovation and meaningful patient impact. We are seeking a strategic and collaborative Marketing Lead for CST Capital & ENT to accelerate therapy awareness, customer engagement, and market expansion across Middle East, Iran and Central Asia indirect countries.

This role will focus on driving growth in Capital and ENT solutions through market development initiatives, customer education, and cross-functional execution. Reporting to the Marketing Lead responsible for Indirect (ME & ICA) countries, this position will play a critical role in strengthening therapy awareness, supporting commercial priorities, and enabling access to advanced technologies for patients and clinicians.

The role is based in Turkiye/Kuwait/Jordan and includes periodic travel across assigned markets for customer engagement, training programs, congress participation, and strategic business development activities.

Responsibilities may include the following and other duties may be assigned:

• Lead marketing and market development initiatives for CST Capital and ENT across assigned indirect markets
• Support customer education and therapy awareness activities to increase adoption and clinical engagement
• Partner with sales, upstream marketing, distributors, clinical, and market access teams to execute regional growth strategies
• Build and maintain strong stakeholder relationships with key customers and regional partners
• Analyze market trends, business performance, customer insights, and competitive activities
• Support campaign execution, congress strategy, and educational program development
• Work closely with local market teams to identify opportunities, barriers, and action plans
• Contribute to strategic planning, pipeline development, and business reviews
• Drive data-driven marketing strategies and commercial dashboards to track therapy adoption, market penetration, and campaign performance.
• Apply structured problem-solving and process optimization methodologies (e.g., Lean) to streamline market development workflows across indirect regions
• Leverage data analytics, digital tools, and AI-driven insights to optimize market segmentation, forecast therapy trends, and measure campaign ROI.
• Explore innovative digital platforms and automated marketing solutions to scale educational programs and stakeholder communication efficiently.

Required Knowledge and Experience:

• Bachelor’s degree in Business Administration, Marketing, Life Sciences, Engineering, or a related field
• Minimum 7 years of experience in healthcare, medical device, marketing, capital equipment sales, or market development roles
• Experience collaborating across commercial, clinical, and marketing functions
• Strong communication, presentation, and project management skills
• Fluent English
• Experience working in the Gulf Region or similar multi-country environment is preferred
• Strong analytical mindset with a proven ability to translate complex clinical and market data into actionable commercial strategies.

Preferred Qualifications:

• Knowledge of ENT and/or capital equipment market dynamics
• Previous experience in project management, market development, or therapy growth programs
• Experience in process optimization, efficiency improvement, or Lean ways of working is preferred
• Strong regional stakeholder management experience
• Demonstrated experience in digital marketing, or deploying data/AI-driven commercial initiatives within healthcare or medical devices.
• Curiosity and adaptability toward emerging technologies, AI-powered analytics, and digital transformation in marketing operations.
• MBA education or additional commercial training is an advantage

 

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. 

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Apply only through official Medtronic channels. All legitimate Medtronic recruiting communications come from approved Medtronic platforms and official @medtronic.com email addresses. 

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If you have any questions, concerns regarding the authenticity of a communication alleged to have been made by or on behalf of Medtronic, please contact us immediately at AskHR@medtronic.com. 

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Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create.  We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.