Senior Media Manager

<h3>Job Title</h3>Senior Media Manager<p style="text-align:inherit"></p><h3>Job Description</h3><h3>Job Description</h3><ul><li><span>Focus on omni-channel E2E media planning to support business target. Co-create the media ecosystem and targets to achieve overall KPI&#39;s. </span></li><li><span>Lead (leading, consulting and coaching) to achieve media KPIs and contribute to the growth our brand preference and market share. </span></li><li><span>Acts as single point of contact of campaign performance manager, including in-take media brief, media plan, media KPI setting, spot plan and media execution. Brief and co-ordinate all external agencies and/ Philips internal teams (BMC, BCC and consume mktg) </span></li><li><span>Report media mix, media budget allocation, media performance, and drive analytics to support data-based decision-making processes, ongoing optimization, and ROI improvements. </span></li><li><span>Drive execution excellence for campaign activation, media planning, E-Commerce and performance media </span></li></ul><p></p><p><span>Requirements</span><span>&#xff1a;</span></p><ul><li><span>Master or Bachelor&#39;s degree in Marketing, Business Administration, or related field. </span></li><li><span>&#43;8 years of media or performance mktg related experience in Marketing function. </span></li><li><span>Demonstrated track record of successful ability to manage large and complex projects or engagements. </span></li><li><span>Solid digital marketing background, with a key focus on data analytics and/or e-commerce. </span></li><li><span>Whatever it takes attitude and goal-oriented mindset</span></li></ul>