Senior Marketing Manager AWM (Mississauga, Ontario, Canada)

Senior Marketing Manager, Advanced Wound Management (Mississauga, Canada)

Life Unlimited.

At Smith+Nephew, we design and manufacture technology that takes the limits off living.

As Senior Marketing Manager, you will be Reporting to the Canadian Managing Director, responsible for the development and execution of strategic marketing plans for the Canadian marketplace in line with global strategies and objectives. 

Bilingual (English & French) is a strong asset

What will you be doing?

The Senior Marketing Manager plays a vital role in understanding the market and customer perspectives to shape and implement the commercial strategy for their product portfolio in the Canadian marketplace. Serving as the product line leader involves spotting market opportunities, crafting a strategic portfolio approach, and advocating for product development from a global to a local scale.  This role involves managing direct reports on strategic integration and implementation of the marketing plan, which is designed to drive demand, engage the field sales force, enhance brand messaging, and increase utilization of Smith & Nephew products. 

This is a leadership position that requires a deep understanding of the Canadian healthcare industry and the strategic marketing process while demonstrating a passion for a complete view to improve patient care outcomes.

This role entails conducting financial analyses and crafting business plans to guide project execution, developing launch plans and marketing initiatives to ensure the sales force is well-prepared, and supporting the local sales team in meeting targets for the assigned product portfolio.

What will you need to be successful?

The Senior Marketing Manager plays a crucial role in defining the strategic direction while supporting the sales team to achieve annual revenue targets and improve portfolio performance. In Market Intelligence, the focus is on building relationships, gathering insights, and hosting customer events for valuable feedback. Strategic Marketing includes plan development, global collaboration, and product launches aligned with market strategy. The manager also emphasizes KEL Development, building relationships with key opinion leaders and implementing education programs. Strengths in forecasting, budget & expense management, collaboration on RFPs and pricing, and oversight of National and Regional conferences are valuable. Additional responsibilities include creating training content and leading mentorship initiatives. Overall, a commitment to understanding market trends, fostering effective team collaboration, and achieving key success metrics is essential.

• Bachelor’s degree or equivalent experience, MBA is an asset
• A minimum of 7 years of experience in in managing sales, marketing, and product management/or development working in a health care or medical device environment
• Bilingual (English & French) is a strong asset
• Strong analytical and problem-solving skills, with the ability to synthesize complex problems and provide actionable insights.
• Excellent communication and presentation skills, with the ability to convey complex information clearly and concisely.
• Demonstrated ability to work independently and collaboratively in a fast-paced, dynamic environment
• Strong attention to detail, commitment to data accuracy and integrity
• Experience in wound and/or medical devices with proven results, strategy development, and execution
• Knowledge of the Canadian healthcare system
• Understanding of solution selling methodology
• High-energy teammate with an entrepreneurial spirit, willing to think creatively to innovate

Travel Requirements: This is a hybrid role requiring 3 days per week in the Mississauga office (and as required) with 30% travel, mostly within Canada.

All field sales professionals that are required to gain entry into healthcare facilities to perform the basic remit of their role, must complete our credentialing process, which often includes COVID-19 vaccine management.

The anticipated base compensation range for this position is $130,000 - $145,000 USD annually. The actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, geographical location, and internal equity. It is not typical for an individual to be hired at the high end of the range for their role at Smith + Nephew. Compensation decisions are dependent upon the facts and circumstances of each position and candidate. In addition to base pay, we provide competitive bonus and benefits, which include medical, dental, and vision coverage, RRSP, tuition reimbursement, medical leave programs, parental leave, and generous PTO, paid company holidays annually and 8 hours of Volunteer time and a variety of wellness offerings such as the Employee Assistance Program.

You. Unlimited.

We believe in creating the greatest good for society. Our strongest investments are in our people and the patients we serve.

• Inclusion and Belonging- Committed to Welcoming, Celebrating and Thriving on Inclusion and Belonging, Learn more about Employee Inclusion Groups on our website (https://www.smith-nephew.com/ 
• Your Future: RSPP Matching Program, Discounted Stock Options, Tuition Reimbursement
• Work/Life Balance: Flexible Personal/Vacation Time Off, Paid Holidays, Flex Holidays, Paid Community Service Day
• Your Well-being: Medical, Dental, Vision, Health Savings Account (Employer contribution of $500 + annually), Employee Assistance Program, Parental Leave, Fertility and Adoption Assistance Program 
• Training: Hands-On, Team-Customized, Mentorship 
• Extra Perks: Discounts on fitness clubs, travel and more!