Job Description Summary
As the Sr. Global Product Manager for the Bone and Metabolic Health (BMH) segment, you will be responsible for defining the overall strategy and development of our Bone and Metabolic Health Dual X-Ray Absorptiometry (DXA) solutions portfolio. You will also identify and pursue new market opportunities to drive growth and profitability for the business. You will own product definitions, including clinical and technical capabilities, service features, upgrade & lifecycle strategies, and develop strong customer relationships. This individual will analyze market/business/product financials to identify opportunities for product innovation, revenue growth, margin expansion, and market share gain for new and installed base system offerings. You will collaborate with cross-functional teams to ensure our products address customer needs and maintain market leadership.
Job Description
Essential Responsibilities:
Product Strategy and Vision
- Creating the vision and defining the roadmap for development and commercialization of the product portfolio including DXA bone densitometers, Clinical Applications, and Digital Solutions.
- Owning products end-to-end throughout the New Product Introduction (NPI) lifecycle, including new product development, installed-based offerings, and end-of-product/service life.
- Identifying and developing new market opportunities, conducting market research, forecasting sales projections to determine the potential success of entering new markets, developing strategies to drive growth and profitability in these new markets, and directly engaging regional commercial leaders and distribution channels to implement the strategy to ensure success.
- Monitor competitive landscape and adjust strategies to maintain a leadership position.
Product Development
- Ensuring the “voice of the customer” is reflected in product decisions and roadmaps, by building strong external customer relationships to gather market feedback and define product offerings.
- Partnering with key-stakeholders, including program management, engineering, marketing, sales, manufacturing, finance, fulfillment, and service teams, to ensure compliance with quality systems, regulatory requirements, and commercial processes.
- Partnering closely with Marketing to develop positioning/messaging, sales and clinical training materials & collaterals, and creative commercial launches and sales campaigns for NPIs
Product Lifecycle
- Delivering quality and service improvements over the product lifecycle and defining end-of-life strategies for older products. Driving variable cost productivity initiatives to improve margins while retaining performance and customer value. Optimizing system configurations and offerings to maximize portfolio profitability.
Business Development:
- Establish, build, and maintain strategic technology collaborations with external partners to augment the product portfolio with 3rd party solutions.
Performance Metrics:
- Define and track KPIs to measure product success and adoption.
- Use data-driven insights to optimize product features and performance.
Qualifications/Requirements:
- Bachelor’s Degree in Marketing, Engineering, Business Administration or related field
- Minimum of 10 years of experience in product management, product marketing, medical imaging, engineering, in the regulated healthcare industry
- Team oriented with proven ability to work well with global and cross-functional teams
- Strong communication and interpersonal skills to collaborate with technical and non-technical stakeholders
- Excellent oral and written communications skills
- Excellent project management and organizational skills.
- Must be legally authorized to work in the United States full-time
Desired Characteristics:
- MBA or Master’s degree in Marketing, Business Administration or related field
- 10+ years of experience in product marketing, medical imaging, engineering, in the regulated healthcare industry
- Strong technical and clinical understanding of DXA/X-Ray technology and its applications
- Deep Product Management/Marketing expertise, including: market trends/analysis, product commercialization and road-map development, product life-cycle management
- Customer-facing experience via sales, field applications, marketing, or clinical development
- Experience with digital analytics including artificial intelligence and machine learning
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We will not sponsor individuals for employment visas, now or in the future, for this job opening.
Additional Information
GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).
While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.
Relocation Assistance Provided: No