Senior Business Innovation Manager

<p style="text-align:left !important">At Johnson &amp; Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at <a target="_blank" href="https://www.jnj.com."><span style="color:#0000ff"><u>jnj.com</u></span></a>.</p><p></p><p>As guided by Our Credo, Johnson &amp; Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson &amp; Johnson, we respect the diversity and dignity of our employees and recognize their merit.</p><p></p><p></p><p style="text-align:left"><b><span><span>Job Function: </span></span></b></p>Digital Marketing<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b><span><span>Job Sub </span></span><span><span>Function: </span></span></b></p>Digital Marketing Strategy<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b>Job Category:</b></p>Professional<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b>All Job Posting Locations:</b></p>Beijing, China<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b>Job Description:</b></p>Facilitates project communication between the Digital Marketing Strategy team and senior management to achieve the goals of projects. Advises leaders on project progress and resources necessary to complete key elements of the projects. Acts independently to execute plans for best practices within the Digital Marketing Strategy function for efficient and timely project completion. Instructs team members on delivering digital experiences that engage and retain prospects and customers. Applies advanced knowledge in designing and implementing strategic digital marketing campaigns using the right media platforms and technologies to deliver finished projects within the Digital Marketing Strategy function. Develops methods for tracking marketing campaigns and analyzing the results to optimize client engagement and retention efforts. Collaborates with internal and external stakeholders such as IT and agencies to ensure prioritization of projects and workflows. Guides junior colleagues through consultation and mentoring in techniques and processes, and provides functional (matrix) supervision. Integrates Johnson & Johnson’s Credo and Leadership Imperatives into team goals and decision making.<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p> </p><p> </p><p><b>Required Skills: </b></p><p> </p><p> </p><p><b>Preferred Skills:</b></p>Analytics Dashboards, Brand Positioning Strategy, Consulting, Content Management, Content Marketing, Cultural Communications, Customer Analytics, Customer Journey Mapping, Digital Channels, Digital Marketing, Digital Trends, Organizing, Report Writing, Strategic Thinking, Technical Credibility, Technologically Savvy