Performance Marketing Manager

QIAGEN·
Wroclaw (Onsite)
2w ago
Full-time

Description

<div><p style="text-align:left"><b><span>Overview</span><span> </span></b><span> </span></p></div><div><p style="text-align:left"><span><span> </span></span><br /><span><span>At QIAGEN, we are driven by a simple but powerful vision: making improvements in life possible. </span></span><span> </span></p></div><div><p style="text-align:left"><span><span>We’re</span><span> dedicated to revolutionizing science and healthcare for the better. From our entrepreneurial roots to our current global presence, </span><span>we&#39;ve</span><span> grown into a force for positive change. With thousands of employees across six continents, collaboration is our greatest strength. </span><span>We’re</span><span> always striving to </span><span>identify</span><span> talented individuals to join our exceptional teams.</span></span><span> </span></p></div><div><p style="text-align:inherit"><span> </span></p></div><div><p style="text-align:left"><span><span>We have played a pivotal role in shaping modern science and healthcare, and we&#39;re just getting started. If you&#39;re someone who thrives on new challenges, values diversity and wants to make a tangible difference in people&#39;s lives, then QIAGEN is the place for you.</span></span><span> </span></p><p style="text-align:inherit"></p></div><div><p style="text-align:left"><span><span>At QIAGEN, every day is an opportunity to make a real-life impact.</span></span><span> </span></p></div><div><p style="text-align:inherit"><span> </span></p></div><div><p style="text-align:left"><span><span>Join us, grow with us, and together, let&#39;s shape the future of biological discovery.</span></span><span> </span></p></div><p>‎ </p><p></p><p><span><b>About the opportunity</b></span></p><p><span>Join our growing Performance Marketing team and take ownership of our paid media channels. In this role, you shape, launch, and optimise high‑impact campaigns across Google Ads and Paid Social, working closely with content, design, and campaign teams. You drive data‑driven decisions, maximise ROI, and ensure best‑in‑class digital performance across all channels.</span></p><p></p><p><span><b>Your tasks include</b></span></p><ul><li><p><span>Leading the strategy, execution, and optimisation of paid media campaigns across Google Ads (SEA, Pmax, DemandGen, Shopping) and Social Media (LinkedIn, Meta, Reddit), including re-targeting and third‑party collaborations,</span></p></li><li><p><span>Managing and allocating budgets effectively to maximise ROI</span></p></li><li><p><span>Analysing campaign performance, identifying optimisation opportunities, and delivering actionable insights,</span></p></li><li><p><span>Consulting internal stakeholders by providing performance insights, paid media recommendations, and best practices,</span></p></li><li><p><span>Collaborating closely with content, design, and campaign teams and managing external freelancers or agencies,</span></p></li><li><p><span>Staying up to date on digital advertising innovations, platform changes, and emerging trends to ensure continuous channel improvement.</span></p></li></ul><p></p><p><span><b>Your profile</b></span></p><ul><li><p><span>Bachelor’s or Master’s degree in Business, Marketing, Communications, or a related field,</span></p></li><li><p><span>4&#43; years of experience managing paid media campaigns across Google Ads and Social Media; expertise with SEA/PPC across Google, Yahoo, Bing,</span></p></li><li><p><span>Strong technical knowledge of CRM and reporting tools such as SFDC, Adobe Analytics, Eloqua, and windsor.ai,</span></p></li><li><p><span>Experience applying advanced attribution models (e.g., MMM, MTA) to measure and evaluate campaign performance,</span></p></li><li><p><span>Strong analytical mindset with the ability to turn insights into data‑driven decisions,</span></p></li><li><p><span>Confident communicator with experience presenting insights and recommendations to stakeholders and leadership,</span></p></li><li><p><span>Proven ability to thrive in small, collaborative, high‑performing teams.</span></p></li></ul><div><div><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b><span>What we offer</span><span> </span></b><span> </span></p></div><div><p style="text-align:inherit"><span> </span></p></div><div><ul><li><p style="text-align:left"><span><span>Private medical care </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Group Life Insurance </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Multisport card </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Flexible benefits platform </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Language classes </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Pension Scheme (PPE) after 12 months </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Childcare subsidy </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Training and development programs </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Happy Monday (snacks provided) </span></span><span> </span></p></li></ul></div><div><ul><li><p style="text-align:left"><span><span>Attractive location (Sky Tower) </span></span><span> </span></p></li></ul></div></div><div><div><ul><li><p style="text-align:left"><span><span>Hybrid work (conditional to your role)</span></span><span> </span></p></li></ul></div><div><p style="text-align:inherit"><span> </span></p></div><div><p style="text-align:left"><span><span>Our people are the heartbeat of everything we do. Passion drives us as we push boundaries to innovate and evolve. We inspire with our leadership and make an impact with our actions. We cultivate a collaborative, supportive environment where each individual and team can flourish. We champion accountability and encourage entrepreneurial thinking. </span></span><span><span> </span></span><span> </span></p></div><div><p style="text-align:inherit"><span> </span></p></div><div><p style="text-align:left"><span><span>QIAGEN is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, or disability.</span></span><span><span> </span></span><span> </span></p></div><div><p style="text-align:inherit"><span> </span></p></div><div><p style="text-align:left"><b><span>Please make sure to send an English version of your CV!</span></b><span> </span></p></div></div>
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QIAGEN

DIAGNOSTICS

LocationGermany - Hilden
Employees5001-10000
Open Jobs83
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