New Product Brand Manager

About GSK 

GSK is a global biopharma company with a special purpose: to unite science, technology and talent to get ahead of disease together. Our success absolutely depends on our people. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be, where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together. 

About the role 

We are seeking a commercially minded and highly analytical New Product Brand Manager to join our New Product Innovation team. This newly created role will evaluate new products, indications and lifecycle opportunities, translating complex clinical, market, access and financial evidence into clear recommendations that support portfolio and investment decisions. 

This is not a traditional brand execution role. You will work across early-stage opportunities, combining strategic thinking with market assessment, forecasting and financial modelling to help shape future growth.  

Your role will be varied and will include: 

• Lead assessments of new products, indications and lifecycle opportunities. 

• Build market assessments, forecasts, financial models and scenario analyses. 

• Translate clinical, competitive and access insights into commercial recommendations. 

• Partner across functions to develop business cases and support portfolio decisions. 

About you 

We are looking for a strategic and curious thinker who is comfortable working with complexity, uncertainty and large volumes of data. You may come from brand management, business insights, finance, commercial strategy or new product planning, provided you bring strong analytical capability and can translate evidence into actionable recommendations. 

You will need: 

• Pharmaceutical or biotechnology experience in a commercial or analytical role. 

• Strong forecasting, market-sizing and financial-modelling capability.  

• Commercial and scientific acumen, with excellent problem-solving skills. 

• Strong communication skills and the ability to influence across functions. 

Why join us? 

At GSK, we challenge ourselves to get Ahead Together, to make a positive impact on global health, for growth and in an environment where people can thrive. Our culture inspires our performance. 

By joining GSK, you'll enjoy: 

• A flexible and life-friendly working approach, allowing you to do your best work 

• Being in a diverse organisation that reflects the communities that we work within 

• Development and progression at a global scale, with international opportunities 

• 5 Feel Good Days and 1 volunteer day, on top of your annual leave 

• Option to purchase up to 4 weeks' additional leave per year 

• Access to discounted health insurance 

• Certified 'Great Place To Work® May 2026-May 2027' 

*LI-GSK 

 

Skills

Data to Insights, Digital Fluency, Marketing Campaign Planning, Marketing Measurement, Marketing Strategy Implementation, Omnichannel Marketing, Scientific Literacy

 

 

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

 

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

 

People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

We are committed to creating an inclusive workplace and providing equal opportunities for all applicants. We embrace an agile working culture across our roles, so if flexibility is important to you please discuss opportunities with our hiring team. If you need any adjustments to the recruitment process to help you demonstrate your strengths and capabilities, contact APACRecruitment.Adjustments@gsk.com. Please note this email is for adjustment requests only; for other enquiries please use our standard contact channels.

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