Marketing Manager, Downstream Integration

Work Flexibility: Hybrid or Onsite

Join Stryker’s Endoscopy division as a strategic leader supporting our cutting-edge OR Integration portfolio—a space where technology, innovation, and impact meet in the operating room. This is a unique opportunity to lead a high-performing team at the intersection of marketing and sales strategy, driving product launches and commercial success for a complex technical product line. If you're passionate about transforming healthcare through innovation and thrive in cross-functional, fast-paced environments, we want to hear from you. Help shape the future of surgical workflows with one of the world’s leading medical technology companies.

 

Work arrangement: Hybrid position based in Flower Mound, TX, with an expectation of working onsite a minimum of 2–3 days per week and flexibility to work from home occasionally. This role requires a 30% travel requirement

Connected OR operating system | Stryker

The iSuite Experience | Stryker

 

What you will do:

 

• Lead the team responsible for the product or portfolio strategy, aligning closely with sales leadership to ensure commercial readiness and sales enablement.
• Guide others to deconstruct and extract the strategy from a well-written marketing plan, integrating insights to support sales effectiveness and technical selling.
• Coach others on the market positioning and strengths/weaknesses of key competitors, providing tools and messaging to support a competitive sales approach.
• Share marketing intelligence and information with team, including customer insights and feedback from the sales field to inform strategy and product positioning.
• Establish pricing strategy, including contract pricing, in collaboration with sales teams to support deal structures and growth targets.
• Coach others on how to utilize the product or portfolio structure to maximize brand equity and support the sales cycle across multiple customer segments.
• Demonstrate financial acumen to drive ROI across marketing and sales efforts, ensuring alignment with revenue goals.
• Develop an effective KPI strategy for the business, integrating key sales performance metrics and funnel insights to monitor product launch success and adoption.
• Supervise others in their use of data collection, analysis, and reporting tools to track both marketing impact and sales performance.
• Lead a team of professionals: develop employees, which includes hiring, communicating company policies, coaching and counseling, administering performance appraisals, and enforcing company policies through appropriate disciplinary measures.
• Promote an environment that fosters personal growth and development, while nurturing sales acumen and customer-facing excellence.
• Hold team accountable to deliver high quality results with passion, energy, and drive to meet business priorities—especially during critical product launches and market expansions.
• Collaborate and influence others on cross-functional teams, advancing partnerships to achieve business objectives, including tight alignment with sales, R&D, operations, and field-based teams to ensure go-to-market success.
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What you will need:

Required:

• Bachelor’s degree.
• Minimum of 8 years of professional work experience.
• Experience in medical device or MedTech sales, product marketing, downstream marketing, commercialization, or a related commercial function.
• Experience supporting commercialization plans, product launches, downstream marketing initiatives, or go-to-market activities for products or solutions.
• Experience partnering with sales teams and customer-facing commercial stakeholders to support business and customer needs.
• Experience engaging directly with customers to understand needs, communicate product value, and support commercial objectives.
• Experience developing or delivering product positioning, messaging, presentations, or customer-facing communications.
• Experience working cross-functionally to support the commercialization and/or marketing of products or solutions.

 

Preferred:

• MedTech sales experience, including direct experience selling capital equipment, medical devices, technology, or other complex healthcare solutions.
• 5+ years of MedTech marketing experience, particularly downstream or product marketing.
• Experience marketing or selling complex technical products or capital equipment.
• Experience developing and executing commercialization plans and product launch strategies.
• Experience translating complex technical products and solutions into clear, compelling customer value propositions and stories.
• Experience presenting to and engaging customers and stakeholders in small and large group settings.
• Experience working with hospital customers and/or healthcare decision-makers.
• Experience supporting a sales organization through sales enablement, product messaging, customer meetings, or field support.
• Demonstrated experience using customer insights to inform product positioning, messaging, or commercialization activities.

  

 

United States of America Pay Ranges:

• US10: $129,800 - $216,400 USD Annual

View the U.S. work location and transparency guide to find the pay range for your location.

  

 

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.