Marketing Manager

<p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><h2><b>JOB DESCRIPTION:</b></h2><p>MAIN PURPOSE OF ROLE<br />Summarize the main purpose of the role.<br />Implement a marketing and sales strategy for one or more of the organization&#39;s more complex, controversial, or strategically significant products/services in order to meet established sales or market share targets.<br /> <br />MAIN RESPONSIBILITIES<br />•    Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance to effectively market assigned products/services.<br />•    Monitor, analyze, and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market opportunities for the product/service.<br />•    Monitor, analyze, and evaluate product performance and customer feedback to generate new product ideas.<br />•    Identify product/service changes to meet customer needs.<br />•    Liaise with other areas of the organization (e.g., production, R&amp;D) to implement these changes.<br />•    Prepare sales forecasts and budgets.<br />•    Monitor sales volume, revenues and costs against forecasts.<br />•    Adapt plans to improve the sales performance of the product/service.<br />•    Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.<br /> <br /> <br />QUALIFICATIONS<br /> <br />Education<br />Education Level    Major/Field of Study    Or    Education Level<br />Associates Degree (± 13 years)        ☐     <br />Masters Degree (± 18 years)    in Engineering    ☐     <br /> <br />Experience/Background<br />Experience    Experience Details<br />Minimum 4 years    <br /> </p><p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><p><b>The base pay for this position is </b></p>N/A<p style="text-align:left"><span>In specific locations, the pay range may vary from the range posted.</span></p><p style="text-align:inherit">     </p><h2><b>JOB FAMILY:</b></h2>Product Management<p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><h2><b>DIVISION:</b></h2>ID Infectious Disease<p style="text-align:inherit">&nbsp; &nbsp; &nbsp; &nbsp;&nbsp;</p><h2><b>LOCATION:</b></h2>India &gt; Mumbai : BKC Building<p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><h2><b>ADDITIONAL LOCATIONS:</b></h2><p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><h2><b>WORK SHIFT:</b></h2>Standard<p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><h2><b>TRAVEL:</b></h2>Not specified<p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><h2><b>MEDICAL SURVEILLANCE:</b></h2>Not Applicable<p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><h2><b>SIGNIFICANT WORK ACTIVITIES:</b></h2>Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)<p style="text-align:inherit">&nbsp; &nbsp; &nbsp;</p><p style="text-align:inherit">     </p><p style="text-align:inherit">     </p>