Marketing and Launch Excellence, Senior Manager

<h2><b>Career Category</b></h2>Marketing<h2></h2><h2><b>Job Description</b></h2><p><b>Launch Excellence &amp; Marketing Excellence Senior Manager</b></p><p><b>Japan Transformation Office | Amgen Japan</b><br /><b>Reporting to:</b> Launch Excellence &amp; Marketing Excellence Lead</p><div></div><p><b>Position Summary</b></p><p>The Launch Excellence &amp; Marketing Excellence Senior Manager plays a critical role in strengthening Amgen Japan’s commercial excellence capabilities. This position partners closely with the Launch &amp; Marketing Excellence Lead to institutionalize structured launch frameworks, elevate core marketing capabilities, and support enterprise-level transformation initiatives.</p><p>This role requires a strategic thinker who can translate frameworks into execution, drive adoption across functions, and enhance performance through disciplined governance and capability building.</p><div></div><p><b>Key Responsibilities</b></p><p><b>1. Launch Excellence (40%)</b></p><p>Embed and operationalize a best-in-class launch excellence framework across Amgen Japan to ensure disciplined launch readiness and execution quality.</p><p><b>Strategic Advisory &amp; Assessment</b></p><ul><li>Conduct structured analysis to strengthen launch strategy and execution planning</li><li>Evaluate recent and upcoming launches to identify gaps, risks, and improvement areas</li><li>Provide actionable recommendations to brand and cross-functional teams</li></ul><p><b>Launch Governance &amp; Performance Visibility</b></p><ul><li>Support development of launch KPIs, readiness scorecards, and tracking mechanisms</li><li>Design and maintain a unified Launch Excellence dashboard consolidating milestones, timelines, risks, and overall status</li><li>Enhance enterprise-wide transparency and alignment across all launches</li></ul><p><b>Execution Quality &amp; Readiness</b></p><ul><li>Promote consistent launch standards and best practices</li><li>Strengthen cross-functional collaboration to improve speed and quality of launch execution</li></ul><div></div><p><b>2. Marketing Excellence &amp; Capability Development (40%)</b></p><p>Strengthen marketing capabilities and embed consistent brand management practices across the organization.</p><p><b>Capability Assessment &amp; Prioritization</b></p><ul><li>Conduct structured marketing capability assessments using data, interviews, and evaluation tools</li><li>Identify skill gaps and define targeted development priorities</li></ul><p><b>Brand Management Deployment</b></p><ul><li>Support localization and rollout of the Amgen Brand Management curriculum</li><li>Help marketers translate global frameworks into practical, Japan-relevant actions</li><li>Onboard new marketers to ensure consistency in understanding and ways of working</li><li>Co-facilitate training sessions with global and local stakeholders</li></ul><p><b>Training &amp; Knowledge Enablement</b></p><ul><li>Design and deliver workshops on brand strategy, customer engagement, omni-channel execution, and analytics</li><li>Track training participation, satisfaction, and adoption metrics</li><li>Continuously improve programs based on measurable outcomes</li></ul><p><b>Playbooks, Tools &amp; Engagement Platforms</b></p><ul><li>Localize and manage global marketing guides and toolkits</li><li>Plan and run Monthly Marketing Engagement sessions to promote cross-brand learning</li><li>Develop and distribute a monthly marketer newsletter to sustain engagement and best-practice sharing</li></ul><p><b>Innovation &amp; Test-and-Learn</b></p><ul><li>Support pilot initiatives to explore new marketing approaches</li><li>Help scale proven practices across therapeutic areas</li></ul><p><b>Global-Local Alignment</b></p><ul><li>Serve as a bridge between Japan and global teams</li><li>Ensure alignment of priorities while maximizing local impact</li></ul><div></div><p><b>3. Ad Hoc Company-Wide Transformation Project Support (20%)</b></p><p>Provide high-impact support on priority enterprise initiatives that advance commercial excellence and organizational transformation.</p><p><b>Strategic Initiative Support</b></p><ul><li>Support company-wide transformation projects as assigned by the Transformation Office or senior leadership</li><li>Conduct structured analysis and prepare executive-ready materials</li><li>Translate strategic direction into clear action plans</li></ul><p><b>Cross-Functional Alignment &amp; Execution</b></p><ul><li>Partner with commercial, medical, market access, and enabling functions to ensure coordinated execution</li><li>Facilitate working sessions to clarify objectives, roles, and decision pathways</li><li>Identify risks early and recommend mitigation actions</li></ul><p><b>Governance &amp; Accountability</b></p><ul><li>Establish clear milestones, timelines, and accountability structures</li><li>Provide structured updates on progress, risks, and key decisions</li><li>Ensure disciplined follow-through against agreed objectives</li></ul><div></div><p><b>Qualifications</b></p><ul><li>MBA or Master’s degree in Marketing, Business, Life Sciences, or related field</li><li>7&#43; years of experience in pharmaceutical marketing, launch excellence, commercial excellence, or consulting</li><li>Demonstrated experience in both launch excellence and marketing capability building</li><li>Strong project management and structured problem-solving skills</li><li>Experience applying change management principles in cross-functional environments</li><li>Strong analytical capability and data-driven decision-making skills</li><li>Exceptional communication, facilitation, and stakeholder management skills</li><li>Proven ability to influence senior stakeholders and drive adoption of new capabilities</li><li>Strong bilingual proficiency in Japanese and English</li></ul><div></div><p><b>Core Competencies</b></p><ul><li>Strategic thinking with execution discipline</li><li>Strong storytelling and presentation skills</li><li>Ability to manage ambiguity and maintain direction</li><li>Cross-functional collaboration and influence</li><li>Strong relationship-building capability</li><li>Change agility and enterprise mindset</li><li>Role model for Amgen Values</li></ul><div></div><p><b>Success Metrics</b></p><p>Performance will be measured by:</p><ul><li>Capability uplift demonstrated through structured pre- and post-assessments</li><li>Adoption and improvement of launch readiness scorecards</li><li>Increased cross-functional engagement in launch and marketing initiatives</li><li>Adoption of new tools, frameworks, and processes</li><li>Reduced time to key launch milestones</li><li>Tangible contribution to successful launches reflected in post-launch performance indicators</li></ul><p></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:inherit"></p>.