Integrated Insights & DAP Associate
Novartis
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The Integrated Insights & Data, Analytics and Platforms (DAP) Pillar Associate enables data driven execution across Therapeutic Areas (TAs) and Value & Access by translating business priorities into insight requirements, analytics outputs, and data enablement.
Job Description
Major accountabilities:
Integrated Insights Enablement
· Translate TA and Value & Access business priorities into clearly defined insight questions, research briefs, and analytical requirements.
· Enable generation of integrated insights using internal and external data sources, including market research, competitive intelligence, and performance analytics.
· Prepare insight summaries, deep‑dive analyses, and learnings to support planning, review, and resource discussions.
· Promote reuse of international research and knowledge assets prior to commissioning new local research.
Forecasting and markets model
· Prepare market assumptions, analytical inputs, and data sets to support forecasting and scenario discussions led by Finance, TAs, and Value & Access.
· Coordinate inputs across functions to enable a consistent and aligned view of market assumptions and outputs.
· Serve as the operational interface between TAs, Value & Access, Finance, and DAP for forecasting‑related analytics and data needs.
Data Analytics and Platform supports TA, Value & Access and Medical Affairs teams across the following listed accountabilities.
Data Management, Analytics, and Reporting
• Maintain and feed a federated single, trusted view of business-critical data across internal and external data sources
• Define business rules for data processing and ensure data quality
• Define and maintain data sources, processing and quality for TA, Medical and Access Global KPI reporting
• Ensures alignment with international data governance frameworks
• Manages processes with third party data vendors
• Enable standardized dashboards and reports that highlight business critical metrics and aligned with International requirements such as ICE reporting and IMEx metrics dashboard
• Enable Access KPIs, Medical sub-national metrics dashboards, BEST, Commercial KPIs, ongoing cross functional analytics and reporting
• Ensure database management for Medical, in accordance with legal and compliance requirements for data access
• Enable of IMA iSEC dashboard & analytics reporting using VIP inputs (data pulling, data visualization, data trends) for use and interpretation of IMA
• Ensure reliable data maintenance and reporting—exploring automation opportunities—to support V&A tendering and Access Account Management business cases
• Collaborates with region/cluster Data teams to exchange best practices
Technology Platforms (Promotional platforms and other medical/access platforms)
• Drive change management and adoption of International technology platforms (example: SFMC, Oncore, C360, OnePSP, etc.) and other marketing platforms that enable users to consume information & engage with customers, and roadmap of implementation for the country
• Set country level vision, objectives, measures of success, and roadmap
• Ensure stakeholders (field force, TA, EE, Medical & Value & Access) and customers alignment
• Enable and implement ICE/IMEx tech readiness, incl. MEEP and VIP
• Oversee tagging for IMEx medical content and uploading into FUSE and CRM based on medical teams guidance.
• Maintenance of CRM, C360 platform for promotional, Medical Affairs and V&A requirements
• PSP, patient services and solutions, experience tech enablement and KPI tracking
AI and Digital Innovation
• Manage AI and digital products for customer engagement, medical and Value & Access stakeholders' engagement, internal productivity and foster the scalability for enterprise
• Ensure AI uptake and coordinate trainings with local capability building team
Key performance indicators:
Background
Education:
Languages:
Experience/Professional Requirement:
Skills Desired
Alteryx, Analytical Thinking, Brand Awareness, Business Networking, Digital Marketing, Marketing Communications (MarCom), Marketing Planning, Marketing Strategies, Media Campaigns, Process Documentation, Statistical AnalysisExplore related positions you might be interested in
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