Franchise & Brand Lead - fixed-term

Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

Position Summary

The Franchise & Brand Lead is an essential role for success of our Oncology franchise. The Franchise & Brand Lead is a hybrid role of sales and marketing, which is vital in promoting the business of our organization by designing, developing, leading and executing the indication franchise strategy, including different treatment lines and treatment options. The Franchise & Brand Lead leads a team of Therapeutic Area Specialists, dedicated to Franchise indications. The Franchise & Brand Lead holds responsibility for the brand planning and execution of in line indications allocated to the franchise.

This role is reporting to the BUD Therapeutic area. 

Leadership Competencies

• High intrinsic motivation in accordance with superior engagement and high willingness to individual development

• Strong identification with BMS’s values
• Experience in inspiring/leading teams to meet or exceed expectations and goals, as well as developing and/or retaining talented individuals.
• Ability to attract, retain, develop and motivate talent
• Tenacity and resilience including the ability to overcome obstacles to accomplish sales objectives, to make repeated attempts to reach sales objectives and to stay motivated 
• Good conflict management skills
• Dynamic personality with team work skills and balanced multiplicity of demands on role in a responsive professional manner
• Strong skills in negotiation, strategic analysis, leadership, teambuilding and effective coaching to improve performance.
• Ability to communicate effectively across levels to impact and influence people and advanced presentation skills 
• Excellent communication, selling, influencing, coaching and negotiation skills, clear, logical and concise communication abilities to assist with one-on-one sessions, formal group presentations and written communications.
• Skill to determine customer needs and concerns, identify the appropriate approach to the situation and gain commitment
• Organizational skills including planning, prioritizing, scheduling and time management 
• Strategic thinking and solid understanding of core marketing (and selling) principles/ techniques
• Listens/considers alternative ideas, viewpoints and encourages debate on others' ideas
• Capacity to grow, develop and learn from experiences, work accurately and conscientious

Required Expertise & Competencies

• Knowledge of the pharmaceutical market and healthcare environment and a 360º vision of clients, doctors, payers.

• Deep knowledge of the national and regional characteristics and TL landscape
• Proven ability to lead teams in development and delivery of business plans/marketing strategies that drive brand success
• Strong in business-, tactical planning and execution 
• Experience that has required the use of analytical skills, selling skills, and the development of strong business acumen, as well as a working knowledge of the market access environment.
• Ability to own and participate in projects with a strong focus on delivery in regards to quality and adherence to agreed timelines.
• Understanding of the local healthcare system and hospital/primary care environment; code of conduct, governing bodies 
• Demonstrated business acumen in assessing complex issues and determining clear strategies and action plans 
• Very good language skills in Romanian and English. Additional language skills are a plus but not mandatory
• Demonstrate strength in business planning, tactical planning development and execution 
• Agility and results-driven orientation
• Dynamic personality with team work skills and balanced multiplicity of demands on role in a responsive professional manner

Compliance 

• Foster compliance by living BMS values and behaviors as a role model
• Keep up to date with BMS policies and processes
• Identify potential compliance pain points and drive resolution/ control framework
• Ability to optimally balance risk and reward

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

Supporting People with Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/

Data Protection

We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at https://careers.bms.com/fraud-protection.

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

If you believe that the job posting is missing information required by local law or incorrect in any way, please contact BMS at TAEnablement@bms.com. Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley.

R1601110 : Franchise & Brand Lead - fixed-term