Downstream Marketing Manager

Job Title

Downstream Marketing Manager

Job Description

As a Downstream Marketing Manager in IGT-S you will play a key role in developing segment‑specific, omni-channel engagement strategies, driving global activation, supporting launches, guiding impactful clinical events while contributing to a newly strengthened Product Management & Marketing organization.

Your role:

• Own the Customer Decision Journey (CDJ), the engagement strategy along that journey and the downstream budget for one of the clinical segments.
• Own naming of new products in your segment, all messaging, to support product launches.
• You will partner with the Clinical Segment team to define objectives, strategy, and success metrics for medical congresses and events.
• You will be part of the Content & Engagement team, collaborating closely with multiple cross‑functional teams to ensure strong and effective activation.

You’re the right fit if:

• You hold a Bachelor’s or Master’s degree in Marketing or Communications, or a related field.
• You bring 10+ years of downstream or product marketing experience in MedTech, B2B, or healthcare related fields (ideally within either Cardiology, Radiology or Surgery).
• You have strong skills in omnichannel engagement, value based messaging, MarCom development and event management along the customer journey, as well as managing agency and vendor partners.
• You are proficient with AI assisted tools (such as Microsoft Copilot or ChatGPT) and can apply them responsibly for insights, content creation, and workflow acceleration.
• Fluency in English

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
Onsite roles require full-time presence in the company’s facilities.
Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.

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