Business Development Representative

The Business Development Representative (BDR) identifies, qualifies, and engages prospective ophthalmology and optometry customers. This in-office role drives early-stage sales momentum and schedules qualified opportunities for Clinical Product Specialists. Conduct outbound outreach via phone, email, and digital platforms, with a structured ramp-up during training and an expected target of ~75+ daily touches once fully trained. Qualify prospects and schedule meetings for Clinical Product Specialists. Maintain accurate CRM records and provide territory insights. Build working knowledge of Merakris’ products and the ocular market. Provide feedback on customer interactions and resources needed. Participate in training, internal meetings, and select optometry and ophthalmology conferences as needed.