Associate Director, U.S. Marketing Ophthalmology HCP Field Execution

Job Description

Associate Director, U.S. Marketing Ophthalmology HCP Field Execution

Our US Ophthalmology team is committed to transforming the lives of patients living with diabetic macular edema (DME) and neovascular age-related macular degeneration (nAMD) with a portfolio of two products in the pipeline. We aspire to achieve this through a relentless commitment to patients, innovation, ensuring access to life‑changing therapies, and collaborating with healthcare systems, governments, and payers to make treatments available to those who need them most. Our focus is on patients, scientific rigor, and flawless execution—bringing breakthrough therapies to those who need them.

 

Position Overview:

We are currently recruiting for an Associate Director, U.S. Marketing Ophthalmology Field Execution and HCP Engagement.  This is an exciting time for a talented and passionate marketing professional to join our launch team for our investigational novel treatments.  

 

This position is a hybrid work model and will report to the Director of US HCP Marketing. 

 

Key Responsibilities:

• Develop and operationalize launch execution plan for the sales organization -  including, strategic objectives and KPIs, development of training plans and resources (including sampling), and development and monitoring of key insights

• Stand up and drive launch readiness of field sales for insight gathering and product launch

• Responsible for all launch sales meeting planning and execution - coordinating with brand team, operations, and sales

• Partner with L&D to develop training plan and execution

• Ability to communicate complex clinical data to healthcare professionals (HCP), field sales, and other customer facing organizations. 

• Drive alignment between brand strategy and the field sales team to ensure marketing initiatives effectively support needs of customers and to ensure executional excellence

• Develop and own HCP engagement plan, leveraging insights to develop HCP end-to-end journey

• Identify and champion key capabilities or innovation needed to achieve customer engagement plan and field launch readiness

• Drive cross-functional collaboration across CATs to align on integrated customer engagement strategies, partnering closely with the field sales team and other customer facing teams to ensure cohesive, customer centric execution that drives impact.

• Collaborate with analytics teams to structure and integrate field-based insights into the Planning and Insights Engine (PIE), ensuring data-driven decision-making aligns with strategic objectives

• Monitor and adjust strategies based on performance metrics, market dynamics, and customer feedback, utilizing regional, local, and national data to refine engagement strategies and maximize impact.

• Collaborate with the Customer Agile Team (CAT) and Sales Leadership in preparation, planning, and ongoing integration related to product promotion and customer engagement.

 

Qualifications:

Education Requirements:

• Required: Bachelor’s degree (BA/BS)

• Preferred: MBA

Required Experience and Skills:

• A minimum of 5 years of experience in the pharmaceutical/biotech industry or a minimum of 4 years of combined strategic U.S. Healthcare Professional (HCP) marketing or U.S. Field Sales experience.  Ophthalmology experience is required.

• Excellent project management skills, including prioritizing activities, optimizing resources, establishing deadlines, and ensuring timely delivery.

• Strong written and verbal communication skills, demonstrated through experience in strategy and marketing communications.

• Experience contributing as a team member in brand or sales-specific projects and initiatives.

• Proven ability to drive sales execution and deliver on KPIs

• Strong collaborative skills with cross-functional leadership teams, with the ability to align organizational objectives and drive successful outcomes.

• Capacity to foster a positive team culture.

Preferred Experience and Skills:

• Pre-launch, launch and disease awareness marketing experience.

• Management experience in sales organizations or other customer facing teams.

• Familiarity with OPDP submission strategy and process.

• Proven ability to optimize campaigns and make data-driven decisions for improved performance.

• Experience in or with payor access, reimbursement and/or patient access teams.

• Experience working in an Agile environment or Scrum framework. 

• Experience leading promotional assets through the medical, legal, regulatory review process

• Agency management skills 

• Knowledge/experience in healthcare regulatory, and legal compliance policies 

• Veeva/PromoMats experience 

• SAP experience 

Required Skills:

Brand Management, Content Creation, Creativity, Cross-Functional Leadership, Customer Insights, Legal Compliance, Marketing, Omnichannel Marketing, Product Launches, Product Management, Project Management, Strategic Market Analysis, Strategic Planning, Strategic Thinking

Preferred Skills:

Analytics, Collaboration, Managing Sales Teams, Sales Organizations

Current Employees apply HERE

Current Contingent Workers apply HERE

US and Puerto Rico Residents Only:

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.

As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics.  As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities.  For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:

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We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively.

Learn more about your rights, including under California, Colorado and other US State Acts

U.S. Hybrid Work Model

Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, Monday - Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence.This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as “remote”.

The salary range for this role is

$142,400.00 - $224,100.00

This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.

The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.

We offer a comprehensive package of benefits.  Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https://jobs.merck.com/us/en/compensation-and-benefits.

You can apply for this role through https://jobs.merck.com/us/en (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.

San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance

Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance

Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

Domestic

VISA Sponsorship:

No

Travel Requirements:

10%

Flexible Work Arrangements:

Hybrid

Shift:

Not Indicated

Valid Driving License:

No

Hazardous Material(s):

n/a

Job Posting End Date:

05/16/2026

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.