Associate Director, PDAC Marketing, Japan

The Opportunity

The Associate Director, Pancreatic Cancer Marketing will lead the development of brand and marketing strategies as well as the planning, management, and execution of marketing tactics to support the launch and business growth of Revolution Medicines’ innovative oncology therapies in Japan.

Reporting to the Director, Marketing, this position will develop marketing strategies and plans for Japan based on a strong understanding of the oncology treatment landscape, customer needs, competitive dynamics, and market insights. The Associate Director will translate these strategies into actionable marketing tactics, establish priorities, budgets, timelines, and performance metrics, and manage their execution and outcomes.

From launch readiness through post-launch commercialization, this position will directly lead key marketing initiatives, including customer engagement, promotional programs, digital initiatives, sales support, promotional materials, and training. The Associate Director will collaborate closely with cross-functional partners, including Sales, Medical Affairs, Training, Regulatory, Legal, and Compliance, as well as external partners, to translate marketing strategy into effective execution.

Key Responsibilities:

• Marketing Strategy Development and Execution: Develop the brand strategy and marketing strategy for Japan based on a strong understanding of the oncology treatment landscape, customer needs, competitive dynamics, and market insights, and lead their execution.

• Launch Strategy and Readiness: Develop the marketing strategy and tactical plan for product launch, establish priorities across required initiatives, promotional materials, sales support tools, and other activities, and drive overall launch readiness from a marketing perspective.

• Marketing Tactic Planning and Management: Translate the marketing strategy into actionable tactics and develop annual plans across customer engagement, promotional programs, digital initiatives, sales support activities, and other relevant areas. Establish priorities, timelines, budgets, and performance metrics for each initiative and manage execution and outcomes.

• Marketing Execution: Personally lead the planning and execution of key marketing initiatives while ensuring that marketing activities are executed with high quality and in alignment with the brand and marketing strategies.

• Promotional Materials and Content Planning and Management: Lead the planning and development of promotional materials for healthcare professionals, sales support materials, digital content, and other relevant assets based on the brand strategy and marketing tactics, and manage the process from review and approval through deployment.

• Training: Partner with Training to translate the brand strategy, key messages, and marketing initiatives into sales training and drive the planning, development, and delivery of required training content.

• Budget and Vendor Management: Effectively manage the marketing budget and external partners, including advertising agencies and production vendors, to ensure the quality, timely delivery, and successful execution of marketing initiatives.

Required Skills, Experience and Education 

• Bachelor’s degree or equivalent qualification.

• 5+ years of marketing experience in oncology, particularly in pancreatic cancer.

• Experience in launch readiness and post-launch marketing activities for new oncology products.

• Demonstrated experience taking a primary role in the development of product strategy and tactical plans.

• Experience managing the end-to-end process for marketing initiatives, including promotional materials and speaker programs, from planning and development through internal review and approval and deployment.

• Demonstrated ability to collaborate with multiple internal functions and external vendors to successfully drive projects.

• Strong knowledge of the Japanese pharmaceutical market and relevant laws, regulations, and industry standards governing the promotion of prescription pharmaceutical products.

• Strong project management, problem-solving, and communication skills.

• High level of Japanese language proficiency with the ability to communicate effectively in a professional business environment.

Preferred Skills and Experience

• Experience working in a biotechnology company or in the start-up phase of a new business or organization.

• Ability to work effectively in English in a professional business environment.

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